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Everything You Wanted to Know About Selling a Course

Everything You Wanted to Know About Selling a Course

S6E25 · · 36:07

I don't think you ever talk about actually what's in your course, and how do you decide what's good about it and what's not, or what needs to be updated. Why a course and not a membe...

Share This Episode With 1 Friend

Share This Episode With 1 Friend

S6E24 · · 28:52

An episode introducing new people to the podcast.

How to Improve My Online Business

How to Improve My Online Business

S6E23 · · 35:32

Raise pricesDo less, but more on the things that workFocus on improving existing structures- do not invent new onesNiche down

The Art of Selective Scaling

The Art of Selective Scaling

S6E22 · · 34:45

Exploring when to deliberately keep your business small versus when to expand, based on Matt's experience growing Swim University with just a 3-person team.

8 Cheap Hacks That Might Help Social Media Growth

8 Cheap Hacks That Might Help Social Media Growth

S6E21 · · 36:51

New B-roll: a steady stream of new b-roll will keep our content looking fresh and provide us more opportunities for visual hooks.Running Ads: running low budget ads to our lead magne...

Preparation is Underrated

Preparation is Underrated

S6E20 · · 17:34

Being prepared is underrated. I want to practice preparation in all my work.ResearchPlanExecute

10 Ways to Make SEO Articles Better

10 Ways to Make SEO Articles Better

S6E19 · · 43:08

How to Make SEO Articles BetterAnswer the question in the first paragraph, even if it’s just a quick summary.Be direct with the headlinesThe Smart Way to Kill Algae In Your Pool Quic...

Analyzing An SEO Article For Improvements

Analyzing An SEO Article For Improvements

S6E18 · · 32:55

I took a prioritized article to improve and came up with a bunch of ways it could be done to gain SEO traction.

What SEO Articles Should I Work On Next?

What SEO Articles Should I Work On Next?

S6E17 · · 37:30

I came up with a way to prioritize what articles need SEO the most.

Sustainable Growth Through Systems

Sustainable Growth Through Systems

S6E16 · · 26:25

How to build business systems that allow for steady growth without requiring constant personal involvement or oversight.

The One-Hour Content System

The One-Hour Content System

S6E15 · · 38:29

The One-Hour Content System - Breaking down my streamlined process for creating high-quality content in just 60 minutes.Train an AI to generate content ideasTell the AI to flesh out ...

How I Organize Photos and Videos For Social Media

How I Organize Photos and Videos For Social Media

S6E14 · · 23:17

I think this one is obvious, don't you?

The Fastest Way to Kill Your Business

The Fastest Way to Kill Your Business

S6E13 · · 38:36

I read this blog post and give my take: https://www.justinwelsh.me/newsletter/you-are-what-you-tolerate

How I Paid Off Credit Card Debt

How I Paid Off Credit Card Debt

S6E12 · · 32:36

I thought this episode might be a fun, off-topic idea to tackle. Let's see...

How I Launched My First Course

How I Launched My First Course

S6E11 · · 36:05

Could you tell us the story of how you launched your swimming pool course for the first time? How long did it take? Was it difficult or easy? How did you decide to promote the course...

How I Track Website Performance Metrics

How I Track Website Performance Metrics

S6E10 · · 40:24

What metrics do you track on your website? How do you set up your tracking? How has your tracking software changed over the years?

My Current Process for Creating High-Converting Product Pages

My Current Process for Creating High-Converting Product Pages

S6E9 · · 38:35

Breaking down my latest approach to designing and optimizing pages that sell digital products and books.

How to Design a Brand (Or a Home)

How to Design a Brand (Or a Home)

S6E8 · · 42:23

Bridging the gap between designing a brand and a home. Like, literally a home.

The Lifestyle Business Health Check

The Lifestyle Business Health Check

S6E7 · · 39:10

How I evaluate whether my business decisions are actually supporting the lifestyle I want to maintain.

My Zero-Based Email Marketing Reset

My Zero-Based Email Marketing Reset

S6E6 · · 33:49

I gutted every email automation I had set up for something totally new...and simpler.