Episodes

Latest Episode
The Lifestyle Business Health Check

The Lifestyle Business Health Check

S6E7 · · 39:10

How I evaluate whether my business decisions are actually supporting the lifestyle I want to maintain.

My Zero-Based Email Marketing Reset

My Zero-Based Email Marketing Reset

S6E6 · · 33:49

I gutted every email automation I had set up for something totally new...and simpler.

SEO-Based YouTube Growth Vs. Viral-Based Growth

SEO-Based YouTube Growth Vs. Viral-Based Growth

S6E5 · · 39:24

A question about creating content around keywords or titles that want to be clicked.

Email CTA With Multiple Products

Email CTA With Multiple Products

S6E4 · · 29:21

This question is all about the difference between creating a list of CTAs and creating ONE CTA per email. Let's discuss...

How To Define a Social Media Strategy

How To Define a Social Media Strategy

S6E3 · · 48:52

I wrote down a list of things based on my own experience using social media that I think would be good for my brand to start posting.

The Most Valuable Business Skills I've Developed Since 2006

The Most Valuable Business Skills I've Developed Since 2006

S6E2 · · 46:32

Here's a breakdown of all my skills and how they've helped me build a sustainable lifestyle business since 2012.

I Published 217 Episodes Last Year and This is What I Learned...

I Published 217 Episodes Last Year and This is What I Learned...

S6E1 · · 30:52

The title speaks for itself, right?

Season Finale

Season Finale

S5E216 · · 14:24

The end...for now.

I Published 217 Episodes This Year, and This is What I Learned

I Published 217 Episodes This Year, and This is What I Learned

S5E217 · · 30:52

The title says it all.

The Only 3 Email Sequences I Actually Need

The Only 3 Email Sequences I Actually Need

S5E215 · · 29:32

Breaking down the essential email automations that drive 80% of my revenue and how I've optimized them over time.Welcome SeriesPost PurchaseAbandoned Cart

My New Technical SEO Priorities

My New Technical SEO Priorities

S5E214 · · 32:00

Breaking down which technical SEO factors actually matter now and which traditional optimizations I'm no longer focusing on.HeadlinesH2s and H3sIntro paragraphSpeed and core vitalsMe...

I Sold 400 Books Over The Weekend

I Sold 400 Books Over The Weekend

S5E213 · · 15:03

A sequel.

Building and Launching a Mobile App (As a Content Creator)

Building and Launching a Mobile App (As a Content Creator)

S5E212 · · 30:42

Lessons learned from developing Swim University's pool water testing app.

How I Know Exactly What To Do To Grow My Business

How I Know Exactly What To Do To Grow My Business

S5E211 · · 35:55

My business frameworkFree content (advertising)Sales (my website)Product development and improvement (makes the rest easier)The most scalable and time-consuming is #1

I Sold 100 Books in a Single Day

I Sold 100 Books in a Single Day

S5E210 · · 26:53

An unexpected day of sales and how it happened.

Sometimes You Have To Do The Work

Sometimes You Have To Do The Work

S5E209 · · 30:03

A pep talk to just sit down and bang out boring work.

7 Hard Truths About Business

7 Hard Truths About Business

S5E208 · · 42:15

Hard Truths About Business from Alex Hormozi and how I can put them into action…Nobody knows you exist. Advertise more.Be willing to repeat yourself. People need to be reminded more ...

24 Hours After Gutting My Sales Funnel

24 Hours After Gutting My Sales Funnel

S5E207 · · 19:23

A raw look at what depression feels like after a day of zero sales.

I Completely Redesigned My Website

I Completely Redesigned My Website

S5E206 · · 34:25

Yea, it was a lot of work but I'm moving into my "Legacy Brand" stage.

Simplifying Multiple Revenue Streams

Simplifying Multiple Revenue Streams

S5E205 · · 33:16

How I streamlined Swim University's income sources from advertising, affiliates, courses, books, and apps into a focused business model.