S6E25 · · 36:07
I don't think you ever talk about actually what's in your course, and how do you decide what's good about it and what's not, or what needs to be updated. Why a course and not a membe...
S6E24 · · 28:52
An episode introducing new people to the podcast.
S6E23 · · 35:32
Raise pricesDo less, but more on the things that workFocus on improving existing structures- do not invent new onesNiche down
S6E22 · · 34:45
Exploring when to deliberately keep your business small versus when to expand, based on Matt's experience growing Swim University with just a 3-person team.
S6E21 · · 36:51
New B-roll: a steady stream of new b-roll will keep our content looking fresh and provide us more opportunities for visual hooks.Running Ads: running low budget ads to our lead magne...
S6E20 · · 17:34
Being prepared is underrated. I want to practice preparation in all my work.ResearchPlanExecute
S6E19 · · 43:08
How to Make SEO Articles BetterAnswer the question in the first paragraph, even if it’s just a quick summary.Be direct with the headlinesThe Smart Way to Kill Algae In Your Pool Quic...
S6E18 · · 32:55
I took a prioritized article to improve and came up with a bunch of ways it could be done to gain SEO traction.
S6E17 · · 37:30
I came up with a way to prioritize what articles need SEO the most.
S6E16 · · 26:25
How to build business systems that allow for steady growth without requiring constant personal involvement or oversight.
S6E15 · · 38:29
The One-Hour Content System - Breaking down my streamlined process for creating high-quality content in just 60 minutes.Train an AI to generate content ideasTell the AI to flesh out ...
S6E14 · · 23:17
I think this one is obvious, don't you?
S6E13 · · 38:36
I read this blog post and give my take: https://www.justinwelsh.me/newsletter/you-are-what-you-tolerate
S6E12 · · 32:36
I thought this episode might be a fun, off-topic idea to tackle. Let's see...
S6E11 · · 36:05
Could you tell us the story of how you launched your swimming pool course for the first time? How long did it take? Was it difficult or easy? How did you decide to promote the course...
S6E10 · · 40:24
What metrics do you track on your website? How do you set up your tracking? How has your tracking software changed over the years?
S6E9 · · 38:35
Breaking down my latest approach to designing and optimizing pages that sell digital products and books.
S6E8 · · 42:23
Bridging the gap between designing a brand and a home. Like, literally a home.
S6E7 · · 39:10
How I evaluate whether my business decisions are actually supporting the lifestyle I want to maintain.
S6E6 · · 33:49
I gutted every email automation I had set up for something totally new...and simpler.
S6E5 · · 39:24
A question about creating content around keywords or titles that want to be clicked.
S6E4 · · 29:21
This question is all about the difference between creating a list of CTAs and creating ONE CTA per email. Let's discuss...
S6E3 · · 48:52
I wrote down a list of things based on my own experience using social media that I think would be good for my brand to start posting.
S6E2 · · 46:32
Here's a breakdown of all my skills and how they've helped me build a sustainable lifestyle business since 2012.
S6E1 · · 30:52
The title speaks for itself, right?
S5E216 · · 14:24
The end...for now.
S5E217 · · 30:52
The title says it all.
S5E215 · · 29:32
Breaking down the essential email automations that drive 80% of my revenue and how I've optimized them over time.Welcome SeriesPost PurchaseAbandoned Cart
S5E214 · · 32:00
Breaking down which technical SEO factors actually matter now and which traditional optimizations I'm no longer focusing on.HeadlinesH2s and H3sIntro paragraphSpeed and core vitalsMe...
S5E213 · · 15:03
A sequel.