Founder of SwimUniversity.com
S1E88 · · 01:25:33
How do you hack the YouTube algorithm? Tom Martin joins the show to teach us everything he knows about YouTube SEO and do a live teardown of Matt's Swim University YouTube channel. T...
S1E87 · · 55:29
There's money to be made in the advertising world. But is it the right business model for everyone? Both Matt and Andrew have made a living selling sponsorships and advertising throu...
S1E86 · · 55:38
Ooh, piece of candy! As entrepreneurs, we're constantly being sold on new ideas. And some of us end up "impulse buying" those new ideas. It's classic Shiny Object Syndrome. Like an e...
S1E85 · · 01:03:11
YouTube is soooo hot right now. Matt's noticing an uptick in sales, traffic and ad revenue from the new YouTube videos he's produced and published for SwimU. So he's running an exper...
S1E84 · · 45:41
FOCUS, PEOPLE! Both Matt and Andrew have historically sucked at setting boundaries with their businesses and focusing on what they actually need to do. But all that's about to change...
S1E83 · · 45:15
You've got business questions, we've got business answers! Matt and Andrew bring all the A's to your Q's, including a deep dive into measuring click-through rates and why goals might...
S1E82 · · 59:19
Matt needs money! He's already trimmed his costs down to the bone in his business and now he wants to focus on efficient ways to ratchet up his revenue. So how can he increase the fl...
S1E81 · · 49:02
Getting to $15,000 monthly recurring revenue in 6 months... piece of cake, right? Matt and Andrew have challenged themselves to get their product Lasso into the hands of 300 customer...
S1E80 · · 50:06
You know you should have processes in place for your business. So why does every entrepreneur avoid this? At what point is it time to create better processes versus always fixing thi...
S1E79 · · 52:24
Spoiler: classic email marketing tactics don't work for every online business. Can complex marketing funnels, slow drip campaigns and content upgrades actually hurt sales? Matt and A...
S1E78 · · 01:33:26
WWMD (What Would Matt Do)? Travis Sherry of Extra Pack of Peanuts joins the show as Matt plays business consultant and dives into what's working and what's not on Travis' website. Tr...
S1E77 · · 41:32
It's listener question time again! Matt and Andrew unpack all of your burning questions. How do you save an article that flopped in the SEO rankings? What should you focus on if you'...
S1E76 · · 54:21
Move, please! Get out the way! Like any good entrepreneur that cares too much, Matt and Andrew are prone to self-sabotaging the very same business that they love so dearly. So how do...
S1E75 · · 01:05:59
It's the one year anniversary of the Money Lab Podcast! Steph Halligan joins the show today to celebrate with Matt and take a behind-the-scenes look at everything that goes into an e...
S1E74 · · 01:01:24
Time to wrap it up? Matt and Andrew debate how to know when it's stop growing a revenue-generating website. Is there a moment when an online business is “done” and it’s time to move ...
S1E73 · · 57:23
A subscription-based online community sounds good in theory, but what does it actually take to run a monthly membership site? Jason Moore stops by to explore the payoffs and challeng...
S1E72 · · 51:18
It's a battle royale between affiliate sites as Matt and Andrew debate the pros and cons of their different affiliate business models. From only using the Amazon affiliate program to...
S1E71 · · 01:26:09
"Internet stuntman" and long-time friend of the show Justin Jackson stops by to dive into what it takes to build a successful SaaS company. Justin's own company Transistor.fm (a podc...
S1E70 · · 01:01:13
It's listener question time! Matt and Andrew bring the A's to your Q's about everything from starting a site from scratch to the ethics of affiliate marketing. And what would it take...
S1E69 · · 56:45
It only took 15+ combined years for Matt and Andrew to "make it" as "entrepreneurs." And you can, too! Listen in on Matt and Andrew's beer-fueled trip down memory lane recapping the ...
S1E68 · · 01:04:50
Gotta spend money to make money, right? RIGHT? Matt and Andrew go over their business expenses from the past year and debate whether or not this old entrepreneur adage lives up to th...
S1E67 · · 52:25
Oh snap, it's here! Matt and Andrew have finally launched their SaaS product, Lasso (an affiliate link manager and monetizer for Wordpress sites). In this episode, they talk about th...
S1E66 · · 01:12:00
It's 10 PM. Do you know where your income streams are? Running an online business means you're exposed to a lot of external forces, like algorithm updates, affiliate commission chang...
S1E65 · · 01:19:50
It's no secret: Matt and Andrew love using Ahrefs. But they're more than just a kickass SaaS product: they're approaching marketing in a totally different way. Tim Soulo, the CMO of ...
S1E64 · · 01:00:28
Matt and Andrew are both severely under-monetizing their email lists. Like THOUSANDS of dollars left on the table each year. Why aren’t they monetizing the hell out of their lists? A...
S1E63 · · 53:01
Asana, Google Drive, Intercom... Matt and Andrew get into the nitty gritty details about each system they use to run their business. It's the un-sexy truth behind their businesses th...
S1E62 · · 44:14
Oooo we've got some scandalous business relationship gossip over here! Andrew and Matt have worked with their significant others a lot over the past few years. Sometimes it's been am...
S1E61 · · 46:46
It’s a bumpy road to building a profitable podcast, but both Andrew and Matt now make consistent moolah talking into your ear holes every week. What were some of the biggest challeng...
S1E60 · · 50:32
Some old-hat SEO strategies are dying away, or at least they aren’t as effective anymore. So what does the future of SEO look like? In this episode, we debate what's becoming more im...
S1E59 · · 55:34
We had a lot of business highs and lows this past year. Looking back, what would we have done differently? What are we proud of? And what shenanigans do we have planned for the new y...